Forrester TEI Study

Department Store

Using Dosh, the brand generated over $1.4M in transaction revenue providing a 10X return on ad spend.

The retailer was primarily looking to attract new customers, specifically those who hadn’t transacted in-store in over 90. Customers that haven’t shopped from this department store retailer in 90+ days represent 44.7% of sales. Lapsed customers who haven’t shopped there in 60+ days represent 58.5% of sales.

National Grocery Chain

Using Dosh, our partner has generated $71.06M in revenue with a 21X return on their ad spend over a 12 month campaign cycle.

The key performance metrics of this case study are the behavioral impact card-linked offers had on customers who had transacted at their store before and after joining Dosh.

Multinational Oil and Gas Company

By deploying a targeted card-linked offer for 10-weeks, the brand saw a lift in total weekly spend by 16.8% during the campaign.

Using Dosh, the brand generated over $13.7M in transaction revenue with a 30.5X return on ad spend. The 10-week campaign resulted in a 16.8% lift in revenue from Dosh users compared to the same cohort before the campaign launched.